Whether you’re a business, organization or running a convention or trade show, there is nothing more critical in your promotion as signage. The best form of promotion and signage is an LED display.
Update Daily, or even Hourly — update your ad whenever you like,
right from your office desktop.
Post Images, Video or Text, or even a combination of all three!
LED Sign Advertising vs. Newspaper, Radio, TV Advertising
The cost of traditional advertising, meaning newspapers, yellow pages, radio, television, etc., is based on the cost per thousand exposures (CPM). For example, here are the CPM costs of newspaper, television and radio advertisements.
- Newspaper advertising can cost approximately $7.39 for 1000 exposures within a 10-mile radius of business location.
- Television advertising will run about $6.26 per 1000 exposures.
- Radio advertising will cost roughly $5.47 per 1000 exposures.
An LED electronic message center display, however, can cost less than $0.15 per 1000 exposures. Since the life expectancy of a LED sign is roughly 100,000 hours, or about ten years, the daily cost would equal about $8.22, plus the approximate $0.20 a day on electricity. With a daily traffic count of 20,000 vehicles passing your business, you would have a cost of less than $0.43 per thousand exposures (counting drivers only)!
Best of all, with LED advertising, your business does not have to worry about missing its target audience, which could easily happen when you thinly spread your advertising in traditional media.
LED Advertising vs. Yellow Page Advertising
There are some 8,000 Yellow Pages directories in the U.S.with varying rates from location to location.
In Manhattan, for example, a small, one-inch space listing could cost around $2,500, and $92,000 for a full-page display ad. On the other hand, that same one-inch space ad in Kansas, would cost only $252, and a full-page display ad at $11,200.
The circulation area of the phone book will definitely be broader than your intended demographic, regardless of your business location. Simply put, you will be advertising to people who are miles away from your business, and who would most likely not travel to purchase your products or employee your services.
Keeping this in mind, advertising research has constantly shown that consumers prefer to patronize businesses within 5 miles of where they live. This means that you can purchase all the advertising you want in newspapers, radio, television or yellow pages, it still will not benefit you like customers driving by your sign.
Capture Their Attention With Light
- The advertising works for the business 24 hours a day, 365 days a year.
- The sign will attract and direct customers to the business, organization, etc.
- The advertising speaks directly to the potential customers as they drive or walk past the business location.
- Display information and products pertaining specifically to your demographic on-premises.
- Can be changed quickly, easily and safely, without ever leaving your office.
- Makes the business a landmark in its community.
- The business can select its own market and direct its message to that market at any given time.
- Are available in various sizes to meet your specific business needs.
- Choose indoor or outdoor models.
- Most cost effective form of advertising.
From Scrolling Text,
to Full Video.
Your Message, Your Way.
These are just a select few of our available options; There’s a bit more to it than simply ordering a part number, and many more options in module size, matrix, and pitch, as well as the cabinet sizes containing the modules (see our Products and Specifications pages for more detail) are available. Contact us now, and we’ll be happy to work with you to address your specific needs.
Semi-outdoor Single-color Strip$2,900
At 24″ tall by 117″ long, this red single-color, semi-outdoor LED strip cabinet made from P-10 modules, is also ideal for announcements or sales specials. All our LED strips can be custom sized to fit whatever specifications you require for space.
Semi-Outdoor Single-color Strip$3,850
At 22″ tall by 155″ long, this green single-color, semi-outdoor LED strip made with P-10 modules, is ideal for one-line announcements or sales specials, whether mounted in your store window, or above your counters inside.
76” tall by 117” long, front access, outdoor cabinet made from P-20 modules, full color. Perfect outdoor display for Church Signs, Commercial Business or Highway signs, or even a wider and taller ticker-type sign. And remember, cabinet dimensions may be custom built to suit your space requirements!
Trailer Mounted Sign$8,900
38″ by 76″ LED sign made from P-16 modules, mounted on an easily movable trailer, with a battery operated hydraulic lift post to boost your sign up 6′-8′ higher for greater visibility and mobility! Take your message wherever you need people to see it!